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Home » Moncler Grenoble turns Aspen into a winter wonderland with the opening of its new flagship store
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Moncler Grenoble turns Aspen into a winter wonderland with the opening of its new flagship store

adminBy adminFebruary 1, 2026No Comments2 Mins Read
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Last night, Moncler Grenoble welcomed a star-studded guest list to the legendary Caribou Club in Aspen, Colorado to celebrate the Fall/Winter 2026 show and the opening of its second global flagship store dedicated to its technical apparel line. Moncler opened its first U.S. store in Aspen in 2008, making it a particularly important location for Moncler.

Historic building with storefront and snowy surroundings

provided by moncler

The brick exterior of Moncler Grenoble’s Aspen flagship store.

Attendees included brand ambassadors Shaun White, Gus Kenworthy, and Nick Von Rupp, as well as Adrien Brody, Alessandra Ambrosio, Daniel Arsham, Emily Ratajkowski, Tessa Thompson, Penn Badgley, Maria Sharapova, Leonie Hanne, and Odell Beckham Jr. wearing head-to-toe Moncler Grenoble.

The store, designed by Swiss studio Küchel Architects, aims to highlight Moncler’s “mountain DNA, rooted in the brand’s heritage and defined by a dialogue between high performance and high style,” according to a press release.

1

provided by moncler

JR and Adrien Brody.

This immersive environment is inspired by the rugged winter landscapes and gorgeous alpine environments of the Rocky Mountains, and is constructed with natural materials that evoke “rugged terrain, dense forests, and crisp mountain light.”

Fashion display featuring mannequins wearing winter clothes in a retail store

provided by moncler

A new store.

The runway show included chic winter clothing with bold color details, fringe, and Western accessories. Presented in a vast winter field dotted with graphic bare trees, the clothes were seen in the environment they were designed to be worn.

Models walking the runway wearing unique winter clothes

provided by moncler

Gigi Hadid walking the runway.

Scroll below for more images from the night of celebration.

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