She’s on skim.
Kim Kardashian has tapped her sister Kylie Jenner for her latest underwear campaign, with the makeup mogul flaunting her curves in cotton underwear.
In one photo, Jenner is seen wearing a brown bralette and matching thong in a kneeling position, leaning on her heels. In another photo, she models a white bra and underwear set and playfully bites her pinky finger.
Jenner shared some of the photos on her Instagram account, tagging photographer Mert Atlas and writing, “I’m @skims everyday cotton <3."
Family members and fans alike poured in comments praising the reality star’s filming. “Wow, amazing 😍😍😍,” Khloe Kardashian said.
One fan said: “Timothée is one lucky man!” while another said: “I hope Timmy can fight,” referring of course to her boyfriend Timothée Chalamet.
While all members of the Kardashian family have been seen hooking up with Skims, Kylie has only served as the company’s official model twice in the past.
When the brand first launched in 2019, she wore simple shape-up bodysuits, but in 2021 she participated in a Valentine’s Day capsule with sisters Kendall and Kim.
Kim also appears in the new Everyday Cotton video wearing high-waisted briefs and a matching tank bralette.
She confessed, “Can I let you in on a secret? I never wore underwear before, but Skims changed everything.”
In the brand’s press release, the Skims team said the collection “spotlights pieces designed to be worn, loved and lived every day.”
Kardashian added, “Everyday bras and underwear should be considered like everything else in your wardrobe. People don’t need something more basic, they need something better.”
The brand’s new Everyday Cotton collection launches on February 17th.
Kylie has been spreading her family love lately, partnering with Kourtney on a pomegranate-themed co-launch for REM and Kylie Cosmetics.
