Pulp Fiction co-writer Roger Avary recently told The Joe Rogan Experience that it would be “impossible” to make his film through “traditional” means. However, after launching his AI production banner General Cinema Dynamics, he currently has three features in production.
“I try to get out there and get something built, but it’s almost impossible,” Avary said. “And I started a technology company last year, basically making AI movies, and all of a sudden, like boom, money was thrown into it. All of a sudden, just the word ‘AI’ and (the fact) that it’s a technology-based company, all of a sudden investors came in and we’re making three movies now.”
“It was very easy for me to make that happen, but it was very difficult for me to go the traditional route with a traditional film,” he added. “You just deploy AI and all of a sudden you have three functions in production.”
Avary’s three AI movies are “a family-friendly Christmas movie to hit theaters this holiday season,” “a faith-based movie for next Easter,” and a “romantic war blockbuster.”
While filmmakers like Avary are capitalizing on the AI boom, many in Hollywood worry that the technology will bring drastic, irreversible changes to the industry. Those concerns were made even more real on Tuesday when a user connected a two-line prompt to the AI video generator Seedance 2.0 and created a slick, hyper-realistic clip of Tom Cruise fighting Brad Pitt. After the video went viral, the Motion Picture Association of Japan issued a statement accusing SeaDance 2.0 and its parent company ByteDance of “massive unauthorized use of U.S. copyrighted works.”
“By launching a service that operates without meaningful protections against copyright infringement, ByteDance is ignoring established copyright law, which protects the rights of creators and supports millions of American jobs. ByteDance should immediately cease its infringing activities,” the statement said.
