Icons recognize icons.
Burberry has tapped an all-star cast to model its signature trench coats for its new ‘Portrait of an Icon’ campaign. That includes Kendall Jenner, who is seen in a behind-the-scenes snap shared exclusively with Page Six Style.
Jenner’s relationship with the English Heritage home dates back about 10 years. Not only has she incorporated Burberry products into her street style looks, but she has also walked multiple Burberry runways over the years and posed in several other campaigns.
Teyana Taylor, Kate Moss, Jonathan Bailey, Daisy Edgar-Jones, Kristin Scott Thomas, Kid Cudi and Rosie Huntington-Whiteley are among the 23 other celebrities photographed by Tim Walker in black and white for the new campaign.
“To celebrate the Burberry trench, an icon of British style and fashion, we invited our friends from the creative world to bring it to life,” creative director Daniel Lee said in a press release for the ad commemorating the brand’s 170th anniversary.
“Consider this a tribute to Burberry, an icon of British style and craftsmanship, and a thank you to the skilled people behind each coat.”
The outerwear featured in the campaign is from the brand’s Heritage collection. Each product is made in the UK at the same Castleford manufacturing facility that has produced Burberry rainwear for over 50 years.
In the decades since the trench coat’s creation, which began with Thomas Burberry’s invention of gabardine in 1879, the fashionable and functional jacket has become a Hollywood hit.
Sarah Pidgeon, Olivia Rodrigo and Margot Robbie are among the stars who have been spotted wearing versions of the classic coat in recent weeks.
