KPop Demon Hunter to perform at Brooks Brothers Gold House Lunar New Year

Brooks Brothers and the Gold House celebrated Chinese New Year with a starry night dinner at Mr. Chow in Beverly Hills on Thursday night.

The guest list includes “K-Pop Demon Hunters stars Yoo Ji-young, Daniel Dae Kim and Harry Shum, Toy Story 5 stars Shelby Labara, Yara Shahidi, Jeannie Mai, fashion influencer Nick Wooster, former Queer Eye star Bobby Berk, celebrity jeweler Ben Baller, stylists Jeanne Yang and Jared Ng, and TV personality Lawrence Zarian.

Brooks Brothers CEO Ken Ohashi and creative director Michael Bastian kicked off the evening with welcome remarks. “Brooks Brothers has long defined what success looks like in America, and this room represents what success looks like in America,” he said.

Gold House CEO Bing Cheng wore a sweatshirt from the Brooks Brothers and Gold House capsule collection. “This is a very worrying time for many people, and it will be even more painful when people realize that AI jobs are not coming back,” Chen said. “So our message in the Year of the Fire Horse is to push forward to build what you know deeply, like neighbors you trust and an industry you love. It’s the toughest time, but no pressure, no diamonds. This is truly the best time to build.”

Dinner started with a noodle making demonstration. The menu included Mr Chow’s signature dishes such as chicken satay, shrimp glaze with walnuts, drunken fish and green shrimp.

Halfway through the meal, guests were surprised with a traditional lion dance.

Guests received complimentary Brooks Brothers dress shirts and gift cards for Mr. Chau’s 50th anniversary book.